Grand Opening Celebration of Central Houston Cadillac
+13Grand Opening Celebration of Central Houston Cadillac
Grand Opening Celebration of Central Houston Cadillac
Grand Opening Celebration of Central Houston Cadillac
Grand Opening Celebration of Central Houston Cadillac
Grand Opening Celebration of Central Houston Cadillac
Grand Opening Celebration of Central Houston Cadillac
Grand Opening Celebration of Central Houston Cadillac
Grand Opening Celebration of Central Houston Cadillac
Grand Opening Celebration of Central Houston Cadillac
The new, 200,000-square-foot dealership opening near NRG Park was nothing short of spectacular – from a sparkling, pink carpet start to a finish featuring a Cadillac LYRIQ car giveaway and stunning, 10-minute drone show by Sky Elements above Loop 610. More than 600 guests – a festive mix of clients, social types, media personalities (including emcee, KHOU meteorologist Chita Craft), pro athletes and Houston notables like musician Slim Thug and jeweler to the stars Johnny Dang – ignited an evening filled with glamour and surprises to benefit local non-profit Astrodome Conservancy.
With a nod to New York’s famed Rainbow Room, the main showroom was reimagined as a swank lounge with a stage, cocktail seating, Deco-inspired bars, and thousands of pale pink peonies from Blooming Gallery, leaving one guest to wonder if anything was left in the city for Mother’s Day bouquets. The brilliant wash of flowers reinforced the pop of pink theme that influenced the dress code and free-flowing drinks spanning rose-colored options from Veuve Clicquot to signature spritzers and margaritas, all accompanied by bountiful bites from Jackson & Company. Injecting some rock and roll moments were clever touches like a DJ booth incorporating an Escalade grill – manned by actor and former Mickey Mouse Club cast member Damon Pampolina – along with an Insta-worthy flower and wheel rim wall and rousing performances by violinist Marion DuBose, Tulani on harp and saxophonist Cleo Fox.
Hosted by Central Automotive Group CEO Paul Weitz, the event was truly a family affair that included a touching memorial to Paul’s father Ricardo Weitz, the founder of Central Automotive Group. Fernando Somoza, Managing Partner of Central Automotive Group, along with Central Houston Cadillac General Manager Storm Somoza, made a special presentation to Paul and Ricardo’s wife, Martine. Produced in collaboration with Laura Childress of Cinergy Works, the party was designed by Lucas Somoza, who is also overseeing the décor for this year’s American Friends of Versailles Gala and jetted in from his home base of Paris to put the finish touches on the Cadillac celebration with his father and brother. Special guest Robert Secrest, Regional Director of Cadillac, raved about the celebration and the dealership, which he told the audience has set a new benchmark for the brand.